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WHAT ARE THE B2C AWARDS?
The Back to The Customer (B2C) Awards 2023 were created to celebrate extraordinary customer experience work being done in DTC & E-Commerce today. These awards are named in honor and memory of our friend, Jack Lorentzen - who believed in always bringing the focus back to the customer.
And we have our winners!
Out of 135 incredible nominations, our top 3 B2C Champs in each category—Best Brand, Frontline MVP, and Top CX Leader—were announced in a LI Live event hosted by Flip’s Shawn Lii on October 11th, 2023.
It was a massive celebration of great CX, and we can't wait to share the results!
BEST BRAND
1st place - Little Spoon
2nd place - Bespoke Post
3rd place - SNOW
FRONTLINE MVP
1st place - Sarah Garcia, Customer Happiness Coordinator at Plum Deluxe
2nd place - Charlotte Wood, CX Manager at Bespoke Post
3rd place - Genie Burton, CX Advocate at Feastables
TOP CX LEADER
1st place - Brian Kaufman, Head of CX at Bespoke Post
2nd place - TJ Stein, Head of CX at Everlane
3rd place - Daniela Perez, Head of CX at KIN Apparel
Congratulations to our winners, and to ALL of our extraordinary nominees! Also, a HUGE thank you to our Judges, Sponsors, Primary Partners—Flip CX, Aircall, and Kustomer—and to all who attended the event, or participated in B2C in any way.
Here’s to making this just the beginning of regularly celebrating the extraordinary CX that IS the heart of every brand.




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MEET THE JUDGES







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PRIZES

CASH
PRIZES
WINNERS TROPHY
MORE FUN STUFF
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1st place in each category - $3K or donate to a charity of their choice
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2nd place in each category - $1.5K
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3rd place in each category - $500
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1st place CX Leader won an additional $3K - to be kept, to go toward CX initiatives in their org, or to donate to a charity of their choosing.
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1st Place in each category received a Back To The Customer (B2C) 2023 Trophy (+ bragging rights)
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Continuing promotion as some of the best in the Industry, PR exposure, Brand exposure
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Future opportunities to collaborate are in the works!
*Note: Monetary prizes of this value will, of course, be taxable.


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IMPORTANT DATES
JUNE 15TH - SEPTEMBER 8TH
Nominations were accepted
WEEK OF SEPTEMBER 25TH
Winners were chosen

OCTOBER 11TH @ 2PM CENTRAL
LI Live event announce Winners
NOVEMBER & DECEMBER
Distribution of post-contest promotion + continued recognition of winners and other nominees


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OUR SPONSORS
Huge thank you to our awesome Sponsors for supporting B2C 2023’s mission to reward incredible CX in DTC & E-Commerce!
All sponsor donations are going directly to our 1st place winner in the category of CX Leader—as an additional cash prize—to be kept, to fund their next CX initiative, or to be given to a charity of their choice.
We’re thrilled to have had these generous organizations on board!

